And yet, somehow it takes a radio show that is being held across oceans, to rekindle the joy of certain nuanced ways of Indian living. Namaste India also features off the menu, street food orders like cutting chai, vada pav along with long winding discussions on, "how Indians eat out of banana leaves," and, "the tradition of eating with hands ," which Sharma says is intriguing for Jamaican listeners. While his co-worker, Nickle, chimes in with, "They are surprised to learn that some of the things from their daily lives originate in India, like certain kinds of curry powders, moringa, and even ganja." "We have listeners from India, expatriate Indians along with Jamaicans who want to learn about the Indian culture and how it has impacted their lives," Sharma asserts. Listen Live on thenationskoolest and theonlystationtokeepyoukool kool97fm koolpeople koolfamily koolingyourearwaves koolearwaves koolairwaves. Morgan was so taken up by the show that she started the hashtag – #YouCantUnseeIndia. The show hosts dignitaries like High Commissioner of India to Jamaica Sevala Naik, British High Commissioner to Jamaica Asif Ahmad, non-resident High Commissioner of Jamaica to India Aubyn Hill and Kimberley Morgan officer in the Protocol Division of the Ministry of Foreign Affairs and Foreign Trade. Kool 97 FM has a total of nearly 1.2 lakh listeners (as per All Media Survey of Jamaica, 2014) and an additional unaccounted lot tune in via Mixlr (giving it a worldwide reach. Our target audience consists primarily of persons who are 25 years and over. We programme adult contemporary music, 45 of which is Reggae music. Speaking about the inspiration for the special Christmas segment's name he adds, "there is no other way to describe India but the 'Land of Eternal Curry'." Kool 97 FM has carved out a niche market in the Jamaican media landscape since hitting the airwaves in November 2001. "India has rich and deep-rooted historical connections with the Caribbean," Sharma tells this writer in an emailed interview. KOOL 97 FM - THE OFFICIAL PAGE Perirkite daugiau KOOL 97 FM - THE OFFICIAL PAGE informacijos sistemoje Facebooke Prisijungti. It's host, Amitabh Sharma, an Indian-born media professional conceptualised Namaste India – that airs every Wednesday night at 9:30pm – after living in the Caribbean for 12 years. "We talked about the festivities, how the markets are decked and how Santa Claus is in almost every store," says Roxene Nickle, programmes and production supervisor at the radio station.īut what got a country, 15,000 kilometers away, interested in the goings-on of Indian Christmases? The show made its debut in July 2018. Over the next hour, the host discusses music – singing of hymns in Hindi, Bengali, Tamil and Konkani food – different kind of rotis and paranthas and Christmas traditions in India. Christmas in the Land of Eternal Curry…" so begins a festive special segment of a radio show on Kool 97 FM in Jamaica.
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